DonorSnap Blog

Stay up-to-date with DonorSnap news

How to Use Your Nonprofit Data For Strategic Planning

Strategic planning can feel like a big undertaking, especially for small and mid-sized nonprofits where staff wear multiple hats and time is limited. But a solid strategic plan does not have to be complicated. What it does need is grounding in real data. The good...

Why Data Governance Should Be Part of Your Nonprofit CRM Plan

Your nonprofit is about to invest in a CRM. You have shopped around, attended demos, and made your shortlist. But one thing many nonprofits overlook is how they will actually use that database once it is live. A nonprofit CRM can provide a wealth of information to...

How to Customize Your Nonprofit CRM for Better Results

Your nonprofit's mission is unique. Your donor relationships are unique. Your CRM should be too. Most nonprofits start with a donor management system, enter the basics, and then quietly work around the gaps, keeping a separate spreadsheet for membership levels here, a...

How to Clean Up Your Nonprofit Donor Data

Your donor database is only as valuable as the data inside it. Duplicate records, outdated addresses, and inconsistent entries do not just create an organizational headache. They produce inaccurate reports, waste money on undeliverable mail, and can quietly erode...

How to Use Financial Data in Nonprofit Storytelling

Accurate financial data is the foundation of evidence-based storytelling. Learn how to transform your nonprofit’s bookkeeping data into a powerful story.

Why Nonprofit Reporting Matters and How a True CRM Delivers

We hear it more often than you might expect. A nonprofit team logs into their CRM, enters a few contacts, maybe records a donation or two, and calls it a day. The reporting tab? Untouched. The data? Sitting there quietly, doing nothing. If that sounds familiar, you're...

What Is RFM Reporting and Why Should Nonprofits Care?

Not all donors are the same. Some give every year like clockwork. Some made a generous one-time gift and haven't been heard from since. Some are just waiting to be asked again at the right moment. RFM reporting helps you tell them apart and reach out accordingly. If...

The Most Important Donor Retention Metrics  (and How to Use Them)

Donor retention is one of the most important fundraising metrics a nonprofit can track. It plays a major role in long-term sustainability, donor relationships, and overall revenue growth. Acquiring new donors takes more time and money than keeping existing ones...

Start the Year Strong: 7 Ways to Analyze Your Fundraising Data for Success

Your nonprofit CRM holds a wealth of information about your fundraising. However, so many nonprofits are sitting on their data without taking the time to leverage it to boost their fundraising. The start of a new year is a great time to run through your data and spot...

6 Practical Ways AI Can Help Your Nonprofit Work Smarter (Not Harder)

You're wearing five hats today: grant writer, event planner, donor steward, social media manager, and somehow you still need to figure out why donations are down this quarter. Sound familiar? You've probably been hearing about AI constantly. Maybe you're curious but...
Nonprofit Gratitude Reports 101

Nonprofit Gratitude Reports 101

Gratitude reports are one of many ways a nonprofit organization can thank their donors. According to the Rule of 7, nonprofits should thank their donors at least 7 times throughout the year. This helps donor retention and makes your supporters feel appreciated and...

read more
5 Ways to Engage Younger Donors on GivingTuesday

5 Ways to Engage Younger Donors on GivingTuesday

According to GivingTuesday’s look back at 2022, younger generations were more generous than older generations globally. Nonprofit organizations need to start thinking about engaging younger generations to sustain their donor pool long-term. GivingTuesday falls on...

read more
Best Software for New Nonprofits

Best Software for New Nonprofits

Starting a nonprofit can be a lot of work, but if you have a great mission and want to take the leap there are many ways to get it done! Technology has come a long way and there are many tools available today that can help you get your organization up and running.  A...

read more
What to Include in Your Nonprofit Annual Reports

What to Include in Your Nonprofit Annual Reports

Annual Reports serve as a powerful tool for nonprofits to share their annual accomplishments. Beyond showcasing success, these reports establish a connection between donor contributions and the organization's achievements. In addition, they provide digestible...

read more
How to Get Nonprofit Event Sponsors

How to Get Nonprofit Event Sponsors

Sponsorships can be an excellent way for your nonprofit organization to reduce the cost of running an event. They also offer an opportunity to network with other organizations in your area and reach new supporters.  If you are looking to get more sponsors for your...

read more
Nonprofit Moves Management 101

Nonprofit Moves Management 101

Moves Management helps nonprofits sustain and cultivate donors at different stages of the donor life cycle. The process involves taking donors through various stages of giving by employing specific actions, commonly referred to as “moves,” that bring them to the next...

read more
Tips on Writing Email Subject Lines for Nonprofits

Tips on Writing Email Subject Lines for Nonprofits

Email is one of the most cost-effective ways for nonprofits to communicate with their donors online. Unlike direct mail or paid advertising, email can reach supporters on a personal level. However, with the thousands of other messages in a reader's inbox, it's...

read more
Nonprofit CRM: A Complete Guide for 2025

Nonprofit CRM: A Complete Guide for 2025

When it comes to successful fundraising, relationships are at the forefront. A nonprofit CRM will help you build meaningful relationships with your supporters. To reap the true benefits of CRM, your nonprofit will need both a system and a strategy. Keep reading to...

read more
In-Kind Donations: A Complete Guide

In-Kind Donations: A Complete Guide

In-kind donations are gifts of goods or services. Many nonprofits receive various forms of in-kind donations throughout the year. In fact, according to research from Double the Donation, 81% of donors contribute food or other goods to nonprofits through in-kind...

read more
How to Welcome and Retain New Donors

How to Welcome and Retain New Donors

Creating a thoughtful welcome to your organization is one of the best ways to retain new donors. According to the most recent Fundraising Effectiveness Project data, first-time donor retention rates remain critically low at 18.1% in Q1 2025, down slightly from 18.3%...

read more