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DonorSnap Blog

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Why Nonprofit Reporting Matters and How a True CRM Delivers

We hear it more often than you might expect. A nonprofit team logs into their CRM, enters a few contacts, maybe records a donation or two, and calls it a day. The reporting tab? Untouched. The data? Sitting there quietly, doing nothing. If that sounds familiar, you're...

What Is RFM Reporting and Why Should Nonprofits Care?

Not all donors are the same. Some give every year like clockwork. Some made a generous one-time gift and haven't been heard from since. Some are just waiting to be asked again at the right moment. RFM reporting helps you tell them apart and reach out accordingly. If...

The Most Important Donor Retention Metrics  (and How to Use Them)

Donor retention is one of the most important fundraising metrics a nonprofit can track. It plays a major role in long-term sustainability, donor relationships, and overall revenue growth. Acquiring new donors takes more time and money than keeping existing ones...

Start the Year Strong: 7 Ways to Analyze Your Fundraising Data for Success

Your nonprofit CRM holds a wealth of information about your fundraising. However, so many nonprofits are sitting on their data without taking the time to leverage it to boost their fundraising. The start of a new year is a great time to run through your data and spot...

6 Practical Ways AI Can Help Your Nonprofit Work Smarter (Not Harder)

You're wearing five hats today: grant writer, event planner, donor steward, social media manager, and somehow you still need to figure out why donations are down this quarter. Sound familiar? You've probably been hearing about AI constantly. Maybe you're curious but...

One Step at a Time: What A New Nonprofit Needs for Marketing

Starting a nonprofit is an exciting endeavor, but building awareness and gaining initial support takes more than just posting your mission statement everywhere. Many newer nonprofits struggle with where to begin in their marketing journey. Effective marketing helps...

GivingTuesday Resource Round-Up 2025

Fun Fact: DonorSnap customers have collectively raised $3,472,081 on GivingTuesday! We love helping nonprofits make the most of their GivingTuesday campaigns, so we've rounded up our favorite resources filled with helpful strategies. Each resource offers actionable...

How to Collect Donations Online: A Complete Guide for Nonprofits

Online giving is no longer a passing trend. According to a study from Double the Donation, 63% of donors prefer to give online using a credit or debit card. Nonprofits that position themselves to collect online donations not only increase the number of gifts they...

How to Retain GivingTuesday Donors

Turning GivingTuesday Donors into Year-Round Champions GivingTuesday is exhilarating. You watch donations roll in, celebrate milestones in real time, and end the day energized by your community's generosity. But here's the question that keeps development directors up...

How Fall Events Can Kick Off Your Year-End Fundraising

The holiday season is often the most important time of year for nonprofit fundraising. However, the key to a successful year-end campaign is a year-long effort. Hosting events in the months leading up to the giving season helps you build momentum, engage donors, and...
How to Successfully Switch to a New Nonprofit CRM

How to Successfully Switch to a New Nonprofit CRM

Successfully switching to a new nonprofit CRM can feel like a big undertaking. But finding the best CRM solution for your nonprofit will help you in countless ways. You will save hours of administrative time, be able to connect better with your donors, and ultimately...

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How to Write a Powerful Year-End Appeal Letter

How to Write a Powerful Year-End Appeal Letter

The year-end appeal letter is one of the most important fundraising tools for nonprofits. Many organizations raise a significant portion of their annual support during the final weeks of the year, which means your message needs to stand out and clearly communicate why...

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How to Keep your Nonprofit Data Clean and Organized

How to Keep your Nonprofit Data Clean and Organized

Keeping your nonprofit data clean will elevate your fundraising efforts. Clean and organized data will also help you gain the most value from your nonprofit CRM. Messy data can interfere with reporting and communications, and be costly to your organization. In this...

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How to Start a Successful Volunteer Program

How to Start a Successful Volunteer Program

Building a successful volunteer program will offer numerous benefits to your nonprofit organization. Many nonprofits can be intimidated by the legwork involved in setting up a volunteer program. However, if planned properly, a volunteer program will pay itself back...

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How to Thank Recurring Donors (+Sample Letter)

How to Thank Recurring Donors (+Sample Letter)

Thanking monthly donors is the best way your nonprofit can ensure they continue to give. According to research, recurring donors give 42% more per year than one-time donors. Because of the nature of their gifts and the value of recurring donors, it is important to...

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Donor Acknowledgment Letters: A Complete Guide

Donor Acknowledgment Letters: A Complete Guide

Donor acknowledgment letters are a valuable component of donor retention. If you give the same amount of attention to your acknowledgment letters as you do your appeal letters, you can vastly improve your donor retention rate.  Your thank you letters serve a practical...

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Donor Retention Best Practices for Nonprofits

Donor Retention Best Practices for Nonprofits

If donor retention isn’t part of your fundraising strategy, you could be leaving significant revenue on the table. Retaining current donors costs less and delivers more value than constantly acquiring new ones. A solid retention plan strengthens the financial health...

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Building Your Nonprofit Content Calendar in 2025

Building Your Nonprofit Content Calendar in 2025

Your nonprofit’s content should tell a compelling story and inspire your audience. Effective content also educates and adds value. To achieve this, nonprofits must thoughtfully plan their content strategy to maximize its impact. Sporadic posting and inconsistent...

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Year End Tax Statements: 7 Creative Ideas

Year End Tax Statements: 7 Creative Ideas

It’s the time of year where nonprofits are busy preparing their year-end tax statements. Year-end tax statements, tax letters, or contribution statements as we call them here at DonorSnap are a great way to help your donors prepare their tax returns.   What are...

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Nonprofit Text Message (SMS) Campaign Best Practices

Nonprofit Text Message (SMS) Campaign Best Practices

When your nonprofit has an important message, you can’t afford to have it ignored, missed, or deleted. That is where text message (or SMS) campaigns come in. Unlike email or direct mail, text message campaigns are the most effective way to share urgent messages with...

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GivingTuesday 2025 Checklist for Nonprofits

GivingTuesday 2025 Checklist for Nonprofits

GivingTuesday is a global day of generosity that rallies people to do good together. In 2024, donors, volunteers, and advocates again showed up in force. Early tallies from sector reports indicate U.S. giving remained strong, with millions participating across causes,...

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