by Kelly Anderson | Aug 9, 2021 | Blog
What is a LYBUNT Report? LYBUNT is an acronym for Last Year gave But Unfortunately Not This. LYBUNT reports are used by nonprofits to find lapsed donors. Lapsed Donors are donors who gave within a specific time period but not in the following time period. With the...
by Kelly Anderson | Jul 24, 2021 | Blog
This guide will cover everything from nonprofit memorial donation thank you letters to keeping track of memorial donations and how to notify families. Nonprofit memorial donations are an impactful way to pay tribute to a friend while supporting a grieving family....
by Kelly Anderson | Jun 21, 2021 | Uncategorized
Are you looking to get the most out of your nonprofit’s email marketing? Email is the most important communication channel for nonprofits according to Nonprofit Marketing Guide’s 2021 Trends Report. There are a number of things your nonprofit can do to ensure...
by Kelly Anderson | Jun 3, 2021 | Fundraising
Are you sending out mass communications to your mailing list without performing donor segmentation first? If so, you may be missing out on the opportunity to improve engagement with your supporters. Donor segmentation is a powerful tool used in both marketing and...
by Kelly Anderson | May 10, 2021 | Blog, Fundraising
Is data part of your fundraising strategy? Fundraising Report Card defines data-driven fundraising as fundraising that is compelled by data, not intuition or gut-feel. Using the data in your database will help you develop a more cohesive fundraising strategy....
