by Kelly Anderson | Mar 23, 2026 | Blog
We hear it more often than you might expect. A nonprofit team logs into their CRM, enters a few contacts, maybe records a donation or two, and calls it a day. The reporting tab? Untouched. The data? Sitting there quietly, doing nothing. If that sounds familiar,...
by Kelly Anderson | Mar 13, 2026 | Blog
Not all donors are the same. Some give every year like clockwork. Some made a generous one-time gift and haven’t been heard from since. Some are just waiting to be asked again at the right moment. RFM reporting helps you tell them apart and reach out...
by Kelly Anderson | Feb 18, 2026 | Blog
Donor retention is one of the most important fundraising metrics a nonprofit can track. It plays a major role in long-term sustainability, donor relationships, and overall revenue growth. Acquiring new donors takes more time and money than keeping existing ones...
by Kelly Anderson | Jan 15, 2026 | Blog
Your nonprofit CRM holds a wealth of information about your fundraising. However, so many nonprofits are sitting on their data without taking the time to leverage it to boost their fundraising. The start of a new year is a great time to run through your data and spot...
by Kelly Anderson | Dec 10, 2025 | Blog
You’re wearing five hats today: grant writer, event planner, donor steward, social media manager, and somehow you still need to figure out why donations are down this quarter. Sound familiar? You’ve probably been hearing about AI constantly. Maybe...
